Why Cashflow Management Is Critical to Business Success

It’s a well-worn phrase, but cashflow really is the lifeblood of your business.

When your cash inflows are greater than your cash outflows, that puts you in a positive cashflow position, giving you the liquid cash needed to trade, improve and grow as a business.

But if costs start to outstrip your income, that can leave too little cash in the pot. This results in mounting debt, problems paying suppliers and (in the worst cases) the failure of your business.

So it’s vital to get proactive with cashflow management.

Fast ways to improve your cashflow

Cashflow is an ongoing process, where you need to constantly track, monitor and act on the numbers you see in your regular cashflow statements.

A negative cashflow position can be due to a number of factors, whether it’s insufficient sales, slow payment of invoices or poor cost management. The solution to these issues is to take a proactive and holistic approach to improving the company’s cash situation.

Some key ways to boost your cash position include:

– Optimising your sales and marketing – generating more sales and boosting revenue streams
– Streamline your payment processes – implementing the latest payment technology to accelerate payment times
– Implement effective debt management – proactively chasing any late payments to reduce your aged debt
– Create a strategic spending plan – carefully tracking, reviewing and reducing unnecessary costs
– Build an emergency cash reserve – protecting your business during seasonal fluctuations or unexpected expenses

Talk to us about improving your cashflow

If cashflow is becoming a challenge for your business, we can quickly help you regain control of your cash position and achieve that all-important positive cashflow that fuels sustainable growth.  We offer monthly planning sessions on cashflow to help you monitor where yours is going.  Get in touch for more infomration.